“We’ve been working on streamlining our process and now in just two weeks you’ll have a MTM shirt delivered to your door.”
That was the bold promise of Proper Cloth, who contacted me about providing a made-to-measure dress shirt for me to review. I found this fascinating and impressive.
One of the startling things about made-to-measure operations now is the turn-around time. Where traditional bespoke used to take months, made-to-measure now can be done in a matter of weeks — but even a two-week timeline from order placed to arrival at your door is insanely fast.